• Home
  • Stock News
  • Privacy Policy
  • Email Whitelisting
No Result
View All Result
Dividend Stocks Report
No Result
View All Result
Home Stock News

Mattel recoups the Disney princess toy license, while Hasbro hangs on to Star Wars

by
January 26, 2022
in Stock News
0
0
SHARES
0
VIEWS
Share on FacebookShare on Twitter

Related Posts

Bitcoin, ether build on recent gains as investors await Fed rate hike decision

Home sales spike 14.5% in February as the median price drops for the first time in over a decade

Cathie Wood says rising rates hit her strategy like an earthquake and cyclical stocks are next

Potentially deadly fungus is spreading at an ‘alarming rate,’ CDC says

In this article

DIS

HAS

MAT

Disney character doll sisters, Elsa and Anna of Arendelle, from the Disney movie Frozen.
Catherine Lane | Getty Images

Mattel shares jumped Wednesday after the toy manufacturer said it won the license to make toys based on Walt Disney’s princess lineup, including the popular “Frozen” franchise.

It marks a significant triumph for Mattel after it lost the license to rival Hasbro in 2016. That sparked a period of financial troubles at Mattel and active turnover in the C-suite.

But notably, Hasbro said Wednesday it extended its relationship with Lucasfilm by renewing its longstanding licensing deal for the “Star Wars” franchise. It also struck a new agreement to develop products based on the “Indiana Jones” franchise, which it hasn’t done since 2008.

Mattel’s stock was recently up more than 6% in premarket trading. Hasbro was down more than 1%.

Mattel will start selling new Disney toys in 2023, and the business will be managed by the same group that oversees its Barbie franchise. Financial terms of the deal weren’t disclosed.

Mattel said the new licensing deal builds on its existing licensing relationship with Disney for Pixar Animation Studio’s “Toy Story” and “Cars” franchises, as well as the recently announced global licensing agreement for “Lightyear.”

“As the worldwide leader in dolls, we look forward to bringing our unique Mattel Playbook approach to brand management, product and marketing expertise,” said Mattel President and Chief Operating Officer Richard Dickson.

Hasbro, meantime, said the “Indiana Jones” items will be on sale in the U.S. in 2023, aligning with the release of the franchise’s feature film.

Read the full press release from Mattel here and the release from Hasbro here.

Next Post

More than two-thirds of omicron cases are reinfections, English study suggests

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

email

Get the daily email about stock.

Please Enter Your Email Address:

By opting in you agree to our Privacy Policy. You also agree to receive emails from us and our affiliates. Remember that you can opt-out any time, we hate spam too!

Popular Posts

Stock News

Bitcoin, ether build on recent gains as investors await Fed rate hike decision

by
March 21, 2023
0

Pedestrians walk past an advertisement displaying a Bitcoin cryptocurrency token on February 15, 2022 in Hong Kong, China. Anthony Kwan...

Read more

Bitcoin, ether build on recent gains as investors await Fed rate hike decision

Potentially deadly fungus is spreading at an ‘alarming rate,’ CDC says

Cathie Wood says rising rates hit her strategy like an earthquake and cyclical stocks are next

Home sales spike 14.5% in February as the median price drops for the first time in over a decade

GameStop stock soars after retailer posts first quarterly profit in two years

Bill Gates says OpenAI’s GPT is the most important advance in technology since 1980

Load More

All rights reserved by www.dividendstocksreport.net

  • Home
  • Stock News
  • Privacy Policy
  • Email Whitelisting
No Result
View All Result
  • Home
  • Stock News
  • Privacy Policy
  • Email Whitelisting

© 2023 JNews - Premium WordPress news & magazine theme by Jegtheme.